Standing Out Amongst the Crowd: Becoming the Appraiser to Hire

Posted by Amrock

    As appraisers, long gone are the days when a simple handshake with a
banker meant that you would be doing business with them. In an appraisal industry
filled with competition, and a lack of face-to-face interaction, how can you market
yourself as the appraiser to hire? How do you get on the “approved appraisers
list”? In my view, there are three important components to ensure your success, sample work, work ethic/attitude, and the resume.
Sample Work 
   Your sample work is one of the most important components to
your success. Your samples reflect your competency and the overall quality of
your work. Submitting samples of assignments that highlight your knowledge
regarding more complex assignments certainly makes you more appealing.
Submitting a cookie-cutter appraisal does nothing to show off your expertise as
a professional in your market. Have you explained why your adjustments were
made and how they were derived? Have you painted an adequate picture for the
reader of the report of what is going on in the local market? Have you provided
a thorough reconciliation contributing to a defensible report? A high quality
sample with detailed custom commentary and a well-supported opinion of value is
the key to showcasing your analytical abilities.
    Your samples should also be USPAP compliant. The appraiser
must satisfy the confidentiality section of the ethics rule of USPAP. What does
this mean? This means the appraiser must protect the confidential nature of the
appraiser-client relationship. The appraiser must act in good faith with regard
to the interests of the client while being aware and complying with all
confidentiality and privacy laws and regulations applicable in an assignment.  Not to mention that they can’t disclose confidential
information or assignment results to anyone other than:
·         The client
·         Persons specifically authorized by the client
·         State appraiser regulatory agencies
·         Third parties as may be authorized by due
process of law
·         A duly authorized professional peer review
committee except when such disclosure to a committee would violate applicable
law or regulation
    If all confidential elements of confidential
information are removed through redaction or the process of aggregation, client
authorization is not required for the disclosure of the remaining information,
as modified. Any appraisal sample you submit should be in compliance with
USPAP. Failure to do so will result in the reviewer of your samples to question
your understanding of USPAP which ultimately leads to possible rejection.
Work Ethic/Attitude
    The attitude you emit displays
your willingness to address addendum letters; your ability to communicate; and
your ability to be professional with potential clients. What does your attitude
say about you? If the lender brings something to your attention that you have
potentially missed, do you snap immediately? Or do you take the time to
consider the possibility that you may have missed a piece of the puzzle? Having a positive attitude and being
open to change makes you an appealing candidate. An appraiser who exhibits an
attitude resistant to change is not making themselves a candidate for the job.  
The Resume
    The typical appraiser resume
lacks clear, concise, organized objectives and goals. Speak to the potential
client through your resume. Organize it in such a way that it is easy to read
and demands the attention of the reader. Simply listing continuing education
class after class does not call out your abilities to the reader. It speaks
nothing to your skills, or objectives. Tell the reader of your resume what they
need to know about you to make yourself the appraiser to hire.
    All of these components are key
to making you stand out as the appraiser to hire if you take the time to
prepare a packet that reflects what type of appraiser you are. If you take the
time to build a solid packet from the foundation up, it will naturally demand
the attention of the potential client with whom you wish to work.
 Jessica Romero – Regional Team
Leader, Staff Appraiser Team