Amrock mingles with appraisers, highlights new brand at Valuation Expo

Posted by Amrock

This week our Amrock Appraisal senior leadership headed to Charleston, South Carolina for the bi-annual Valuation Expo – the largest get-together for real estate professionals in the country. It’s a great event, because it offers appraisers and industry professionals career development through continuing education courses and talks from thought leaders. On the tradeshow floor, companies with influence in the appraisal industry were highlighted including lenders, appraisal management companies and many others.

In between the cocktails and networking, we got a chance to share the story behind our updated brand and new name. “We needed a name that reflects both who we are and where we’re going – pioneering tech innovations while delivering superior client service,” explained an Amrock Director of Staff Appraiser Operations Mike Brocker-Querio. “Amrock is a name that will grow with us. We’re excited to continue paving the way for the FinTech industry.” Amrock ambassadors handed out branded goods and discussed the journey of the company with attendees.

Another Amrock highlight was the discussion around our proprietary mobile app, favored by appraisers for its convenience and easy-to-use interface. “We received a lot of response on the convenience of our mobile app,” Brocker-Querio said. “The feedback came both from appraisers who are familiar with the app and use it regularly – but also from appraisers who witnessed the power of the app for the first time in our demos. Potential staff were excited about how easy it is to manage appraisals in the field.”

During demonstrations, our leadership team had the chance to connect with appraisers from all over the country. Those who had experience working with us were encouraged to give their input about what it’s like to work with Amrock – as well as suggestions for how we can improve our processes. “Relationships with our appraisers are of paramount importance to us, so we’re always interested to hear their feedback,” Brocker-Querio said.

The next Valuation Expo will take place in Las Vegas in October 2018. Interested in becoming an Amrock staff appraiser? Get more information here.

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